TikTok script for real estate

A free social media & content prompt for real estate agents. Copy it, or fill in the blanks first, then paste it into ChatGPT or Claude.

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Your prompt

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Write 5 TikTok scripts (30-45 seconds each) for first-time buyers in [CITY, STATE]. Local details I can use: [PASTE MEDIAN PRICE, TYPICAL DAYS ON MARKET, ASSISTANCE PROGRAMS].

Each script needs:
- A hook in the first 3 seconds
- Education plus entertainment, not a sales pitch
- Local specifics drawn only from what I pasted
- One clear takeaway
- On-screen text, B-roll ideas, and an audio style (I'll pick a current sound in the app)

Topics:
1. The down payment myth
2. What you actually need to start house hunting
3. What $[PRICE POINT] gets you here
4. The biggest mistake first-time buyers make
5. How long buying really takes

Mark loan or program details [VERIFY WITH LENDER]. Follow Fair Housing guidelines: describe the property, not the ideal buyer.

AI output is a draft. Read every word before a client does.

When to use it

When you want short videos that teach first-time buyers something real about your market.

Tip for a better answer

Have a local lender review the down payment script before posting and tag them; loan program details change, and a wrong number spreads fast on short video.

How to push the first draft further

Templates for your next appointment

Editable seller and buyer guides with matching presentations, from our Etsy shop.

See all templates →

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