Generate an Instagram Reel script for a listing
A free listing creation & marketing prompt for real estate agents. Copy it, or fill in the blanks first, then paste it into ChatGPT or Claude.
- Free
- No sign-up
- Filled in on your device
Fill in the blanks
Leave any field empty to keep the [BRACKET] in the copied prompt. Your name, brokerage, city, phone and email are remembered in this browser.
Your prompt
To swap the [BRACKETS] for your details, use Fill in the blanks below. Or copy it as it is.
Write a 30-second Instagram Reel script for my listing. Property: [ADDRESS], [BEDS/BATHS/SQFT], standout feature: [FEATURE], other highlights: [LIST 4-5] Format: Hook (0-3 sec): stops the scroll, not "Check out this listing!" Body (3-25 sec): 5 quick highlights, one shot each CTA (25-30 sec): what to do next Output: 1. Word-for-word voiceover with timestamps 2. On-screen text per shot, under 6 words each 3. Shot list: what to film and how (slow push-in, pan, reveal) 4. Music mood and tempo to search for in Instagram's audio library 5. Caption under 150 characters, ending with [YOUR BROKERAGE] 6. 10 hashtags Use only the features I listed. Follow Fair Housing guidelines: describe the property, not the ideal buyer.
AI output is a draft. Read every word before a client does.
When to use it
You want a 30-second vertical video for a listing on Reels, TikTok or Shorts.
Tip for a better answer
Ask for 3 alternative hooks and film all three; the first 3 seconds decide reach. Business accounts are limited to Instagram's licensed audio, so pick music there.
How to push the first draft further
- Reply “shorter” or “half the length”. First drafts run long.
- Ask for “three versions with different tones” and keep the best lines from each.
- Paste something you wrote that sounds like you and say “match this voice”.
Templates for your next appointment
Editable seller and buyer guides with matching presentations, from our Etsy shop.
